“No child should consume a petrochemical dye when nature provides color safely.”
The promise
As part of the Make America Healthy Again (MAHA) initiative, HHS Secretary Robert F. Kennedy Jr. promised to phase out petroleum-based dyes from foods and medications. He argued that synthetic dyes contribute to behavioral disorders and have safer natural alternatives. The plan targets red 40, yellow 5 and 6, and similar additives, giving manufacturers a timeline to transition. Consumer groups applauded transparency, while food industry lobbyists warned of supply shortages. Initial phase-out regulations are under draft review.
